Watch Those Ads on Your Site
Filed under: Google, Marketing, Ranking, Traffic
Recently Google’s Matt Cutts mentioned at PubCon that Google will be taking a long, hard look at websites that have lots of ads above the fold, or in other words, sites that require you to scroll down past the ads in order to get to the content.
I don’t think that all of the details have been released on this as of yet (and don’t know that they will be), but Matt made it clear that if a site has an abundance of ads above the fold, it could be construed as spam.
That being said, I’d take a look at your sites and make sure that you don’t have AdSense ads taking up most of the space at the top of your content; if anything just to be safe. I know that this is a super-short post but there’s really not a whole lot more information about this (yet). I’m sure that as this algorithm change starts to take effect, that there will be more information on it.
Google Getting More Lenient with their Ads?
I just had to share this! Was reading an email today in Gmail and noticed an ad on the right hand side of the page (see below). Now, Google over the last year or so has really gotten strict with their advertisements; so much so that they’ve booted a lot of affiliates out permanently, and have really cracked down on questionable language.
That said, wonder how this made it through?
