Comments on: The Google AdWords Class Action Lawsuit http://kristinewirth.com/the-google-adwords-class-action-lawsuit Years of experience, logic, and straightforwardness about marketing online...for free. Thu, 04 Mar 2010 11:20:16 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: kristinewirth http://kristinewirth.com/the-google-adwords-class-action-lawsuit/comment-page-1#comment-13492 kristinewirth Tue, 14 Jul 2009 20:39:38 +0000 http://kristinewirth.com/?p=65#comment-13492 Matt - That's very interesting. I have not had that happen to me but here's to hoping :-) Bill - I agree that the lawsuit will probably results in hardly anything at all and as an individual advertiser, the dollar amount really ads up to almost nothing but to me, it's the principal of the thing. I for one do work with daily budgets and a dollar here and a dollar there really ads up in the long haul. It will be interesting to see what comes of this...if anything. It seems as though the topic arises every so often, then dies down only to resurface again a few months later. Matt – That’s very interesting. I have not had that happen to me but here’s to hoping :-)

Bill – I agree that the lawsuit will probably results in hardly anything at all and as an individual advertiser, the dollar amount really ads up to almost nothing but to me, it’s the principal of the thing. I for one do work with daily budgets and a dollar here and a dollar there really ads up in the long haul. It will be interesting to see what comes of this…if anything. It seems as though the topic arises every so often, then dies down only to resurface again a few months later.

]]> By: Bill Hazelton http://kristinewirth.com/the-google-adwords-class-action-lawsuit/comment-page-1#comment-13491 Bill Hazelton Tue, 14 Jul 2009 19:15:01 +0000 http://kristinewirth.com/?p=65#comment-13491 I've been a part of 2 class action lawsuits against Google as an Adwords advertiser. The first one resulted in zilch. This one will more than likely result in the same thing...zilch. As a performance advertiser myself, daily budgets are meaningless. For most Adwords customer, I just don't see how meaningful this lawsuit can really be for them. I’ve been a part of 2 class action lawsuits against Google as an Adwords advertiser. The first one resulted in zilch. This one will more than likely result in the same thing…zilch.

As a performance advertiser myself, daily budgets are meaningless. For most Adwords customer, I just don’t see how meaningful this lawsuit can really be for them.

]]> By: Matt Wolfe http://kristinewirth.com/the-google-adwords-class-action-lawsuit/comment-page-1#comment-13375 Matt Wolfe Mon, 06 Jul 2009 00:08:49 +0000 http://kristinewirth.com/?p=65#comment-13375 It's weird because this has happened to me several times. I have put a daily budget of $25 and at the end of the day, I had spent $26.34 or something like that. The thing is, Google only ended up billing me for the $25. When I saw that, I was very happy because I realized that Google basically gave me an extra $1.34 in advertising. With some of my keywords, that could be an extra 4 or 5 clicks. Google will do the right thing.... It’s weird because this has happened to me several times. I have put a daily budget of $25 and at the end of the day, I had spent $26.34 or something like that. The thing is, Google only ended up billing me for the $25. When I saw that, I was very happy because I realized that Google basically gave me an extra $1.34 in advertising. With some of my keywords, that could be an extra 4 or 5 clicks. Google will do the right thing….

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